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The Next Step: Adapting Your Comms Strategy in Challenging Times

Adapting Your Comms Strategy in Challenging Times

Life as we knew it is now a thing of the past as we continue to evolve along an ever-changing media landscape.

We at Cision want to help, so we put together this approach to best practices for communications in the current landscape. We cover how you should pivot your internal and external comms and ensure the strategy you're crafting is the right one.

Download The Next Step to learn:

  1. The phases of a crisis – From detection and preparation to mitigation and recovery, adjust you strategy depending on which phase your brand is in

  2. How to use social media for monitoring– Stay on top of current events and understand what people are saying about your brand's response

  3. The importance of measurement – Make sure the communications you're putting out are effective with the proper measurement framework

It’s important to continue to be as thoughtful and purposeful as possible with your communications. Download our eBook to get started.

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Our services allow you to target and engage your audiences, deliver your message quickly and accurately, and measure, monitor and analyze the distribution result so as to help you achieve your communication goal.

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Distribute press releases with our global network which reaches media and online sites in more than 170 countries and in over 40 languages.
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Assess your current performance, identify opportunities for improvement and engage in timely interaction so that you can stay ahead of the curve - and your competition.
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Disclose and distribute financial information to your desired audience in an accurate and timely manner.
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