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Case Study: Jakarta Land

Jakarta Land Takes the Lead in Embarking on Multimedia Communications for Indonesia Real Estate Industry

Jakarta Land was founded in 1973 and jointly owned by Central Cipta Murdaya (CCM) and Hongkong Land, two experienced and dependable Asian property companies with a successful track record of partnerships and projects throughout the region. Jakarta Land unites more than 100 years of global experience and capability of Hongkong Land, with the local knowledge and insights of CCM.

In celebration of the topping out of the building and the awards received, including The Best Office Development on Indonesia Property Award 2015 and the Gold Standard certification from BCA Green Mark, Jakarta Land wanted to break away from the usual norm of distributing a text-only press release. After consultation with PR Newswire Indonesia team, Jakarta Land was advised to take advantage of PR Newswire’s Multimedia News Release (MNR) to leverage its multimedia-rich image library.

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