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From time to time we organize events that bring together the business communicators in the region to share best practices on communications and marketing.

Archived Video of PR Newswire's Media Coffee event, Hong Kong, 29 Sept 2016

Panel Discussion: Crisis Communications in the Digital Age

News of corporate crises spreads like wildfire in the digital age, making crisis communications a tricky feat. Social media plays an important role in spreading news stories by maximizing the delivery speed, as well as altering media consumption habits. As PR professionals are always the first line of defence, speed is of utmost importance when containing a crisis lest the company’s reputation becomes negatively impacted.

At our Media Coffee in Hong Kong on Sept 29, 2016, three panelists included Felix Poon, Founder & Managing Director of Vis Communications Consultancy Ltd, Chris Yeung, Founder and Editor of Voice of Hong Kong and Laurence Witherington, Social Media Editor for Asia at The Wall Street Journal, shared their insights and experience on dealing with Social Media in Crisis Communication.

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