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From time to time we organize events that bring together the business communicators in the region to share best practices on communications and marketing.

Archived Video of PR Newswire's Media Coffee event, Indonesia, 12 May 2016

How to Tell your Stories to the World: Challenges of Going Global for Indonesian Communication Professionals

Economic growth in Indonesia has long been premised on high-levels of domestic consumption, reliance on extractive industries, and inward investment. As a result, corporate Indonesia is still spending too much focus on its domestic market. But this may be about to change.

As ASEAN Economic Community takes shape, a need of venturing into new markets that are beyond Indonesia’s borders becomes an even more important concern. Is your public relations or communication plan ready for this shift? What are the challenges of going regional, or even global?

At our Media Coffee in Indonesia on May 12, 2016, Nia Niscaya, Director of International Tourism Promotion, Ministry of Tourism, Government of Indonesia, Prita Laura, News Anchor of Metro TV, and Justin Doebele, Chief Editorial Advisor at Forbes Indonesia and Vice President of Jakarta Foreign Correspondent Club shared their experience and thoughts on how brands can strategize their storytelling and venture into new markets that are beyond Indonesia’s boarders.

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